STUDI KELAYAKAN DAN STRATEGI PENGEMBANGAN BUDIDAYA UDANG VANAME (Litopenaeus vannamei) PADA TAMBAK PLASTIK DI KABUPATEN KAUR BENGKULU (Studi Kasus pada PT XYZ)

Bambang Nardiyanto, Muhammad Irfan Affandi, Ktut Murniati

Abstract


PT XYZ plans to expand its business. For this reason, the purpose of this research is to analyze the feasibility of the planned expansion of vannamei shrimp farming in PT XYZ and formulate a strategy for developing vannamei shrimp cultivation at PT XYZ. This research was conducted at PT XYZ, located in Padang Hangat Village, Central Kaur District, Kaur Regency, Bengkulu Province. The analytical methods used were net present value (NPV), internal rate of return (IRR), benefit-cost ratio, payback period and SWOT analysis tools implemented by examining internal and external factors. The conclusion in this study was that the planning of land expansion of vannamei shrimp farming conducted by PT XYZ was feasible, because it would provide a profit value of Rp. 134,512,309,054.00 with an IRR value of 12.78 percent and a payback period value of 1.04 year or for 1 year 14 days. The strategy for developing vannamei shrimp farming was to carry out production management planning to meet demand on time, amount, and quality; carry out production management planning by implementing CBIB; increase production volume by utilizing and optimizing existing land; cooperate with the government to find solution of various obstacles faced; and collaborate with academics to conduct product research and development.
 
Key words: Feasibility study, strategy of development, vannamei shrimp

Full Text:

PDF

References


David, F. R. 2010. Manajemen Strategis : Konsep. Salemba Empat. Jakarta. 292 hlm. Helfinalis. 2000. Aspek Oseonografi Bagi Peruntukan Lahan di Wilayah Pantai Teluk Lampung. PPPLO-LIPI. Jakarta. KKP [Kementrian Kelautan dan Perikanan]. 2017. Udang Vanname dan Udang Windu Masih Andalan Ekspor Indonesia.Http://www.djpb.kkp.go.id/ arsip/c/246/ Udang – Vaname – dan Udang – Windu - Masih – Andalan – Ekspor - Indonesia/ category_id=13. Diakses tanggal 3 Agustus 2017.

Lawaputri, A.T. 2011. Analisis Kelayakan Finansial Usaha Budidaya udang vaname (Litopenaeus vannamei) pada Tambak Intensif di Kabupaten Takalar. Skripsi. Universitas Hasanuddin. Makassar. Maulina, I., Handaka, A. A., dan Riyantini, I. 2012. Analisis Prospek Budidaya Tambak Udang Di Kabupaten Garut. Jurnal Akuatika, Volume 3 (1) : hlm 49-62. Oktiandar, M. 2015. Strategi Pengembangan Budidaya Tambak Di Kabupaten Bireuen Provinsi Aceh. Tesis. Institut Pertanian Bogor. 134 hlm. Rangkuti, F. 2014. Analisis SWOT Teknik Membedah Kasus Bisnis. PT Gramedia Pustaka Utama. Jakarta. Surabaya Bisnis. 2016. Kebutuhan Udang Dunia Diperkirakan Meningkat. Surabaya Bisnis.com 1 Desember 2015. Http://surabaya.bisnis.com/read /20151201/10/84882/2016-kebutuhan udang-dunia-diperkirakan-meningkat. Diakses tanggal 11 Mei 2016.


Refbacks

  • There are currently no refbacks.


Copyright (c) 2019 Indonesian Journal of Socio Economics